Empowering Innovation The Distinctive Brand Identity of Thrive Tribe
Branding project
Industry
Food
Local
Qatar
Year
2024
Duration
6 Weeks
Services
Branding
Brand identity
Packaging
Art Direction
A full branding memorable, and recognizable, effectively conveying Thrive Tribe’s identity and values.
The challenge was to design a logo that incorporates the 1TT stock tick elements in a way that feels natural and cohesive. It was crucial to ensure that the logo conveyed a clear message about the company’s mission of empowering innovation and inspiring individuals, without appearing forced or disjointed.
Thrive Tribe is an investment company dedicated to empowering innovative businesses and individuals who inspire and drive growth. The company focuses on supercharging the development and success of its clients, fostering an environment of innovation and wellness.
Concept
The visual concept for Thrive Tribe focuses on integrating elements of growth and wellness into the logo design. By utilizing the 1TT stock tick, we created unique symbols that represent the company’s core values. The design emphasizes fluidity and natural integration, ensuring the logo flows harmoniously and presents a distinctive brand image.
Logotype
The Thrive Tribe logo was meticulously crafted to blend the elements of the 1TT stock tick with representations of growth and wellness. The result is a logo that is both unique and memorable, capturing the essence of the company’s mission. The seamless integration of these elements creates a cohesive and distinctive brand identity that is instantly recognizable.
Color Palette
The color palette for Thrive Tribe includes shades that symbolize growth, innovation, and wellness. Greens and blues were chosen for their associations with growth, trust, and calmness, while accents of vibrant colors highlight the dynamic and inspiring nature of the company. This palette supports the overall message of empowerment and innovation.
Brand Identity
Thrive Tribe’s brand identity was designed to communicate its mission of empowering innovative businesses and individuals. Every element, from the logo to the typography and color scheme, was selected to reflect the company’s values and vision. The cohesive visual language ensures that the brand is both inspiring and professional, resonating with its target audience.
The new logo perfectly captures the spirit of Thrive Tribe. It’s unique and memorable, reflecting our commitment to empowering innovative businesses and inspiring individuals. The seamless integration of elements is both natural and impactful.
