Request needed a brand identity that could adapt and blend seamlessly with the diverse sneakers it curates. The challenge was creating branding subtle enough to let products shine, yet distinct enough to be memorable.
The result is a transparent visual system clean, contemporary, and effortlessly versatile capturing the essence of sneaker culture and aligning perfectly with its audience’s refined, collector-focused lifestyle.
The visual concept behind Request is transparency and adaptability.
Using translucent materials and minimalist graphics, the identity becomes a neutral layer that naturally blends with sneaker designs. It’s an intentional visual quietness, a framework designed to highlight the sneakers, reflecting Request’s role as curator rather than protagonist.
Visual Identity
Clean typography, minimal graphics, and technical details position Request as a refined platform.
Here, the sneakers tell the story, and Request becomes their transparent narrator.
Collaborating with erva design was exactly what Request needed!
From the start, the team captured our vision and transformed it into a beautifully minimal and adaptable brand identity. They understood the subtlety and versatility required for a sneaker-focused concept and delivered beyond our expectations. Their creativity and attention to detail gave us a branding system that perfectly highlights our products without overshadowing them. Truly impressive work, highly recommended!
