Onyx – Luxury Watch Auction App
Branding, Visual identity, UX UI, Creative direction, 3D motion
Onyx is an auction app for luxury watches that operates, exclusively in Qatar. To represent the exclusivity we wanted to give the branding a premium approach.
We developed an a visual identity that reflects the exclusivity and premium qualities of the services that the brand offers.
We developed a custom typography to give the brand a stronger and more impactful look, because the brand name is small we decided to use a expanded custom font. We also developed an icon and animation using the same type of curvature present in the logo, that represents the mechanical work present inside of luxury watches.
Sector
Mobile App
Local
Qatar
Year
2022
Graphic design
Hugo Barbosa
Ricardo Barros
Marcelo Pacheco
3D Render
Ricardo Barros
Hugo Barbosa
Creative direction
Marcelo Pacheco