Nougat Pâtisserie
Branding, Visual identity, Packaging, Creative direction, Art direction
Nougat excels at creating the most delicious and detailed pastries, with a strong french influence, it was important for us to transpose that high-end quality to the branding.
We designed a graphic identity that reflects the refinement and craftsmanship that goes into Nougat products and services.
We developed a custom typeface for the logo in order for it to work as a signature, to give a sense of personality from those who create this delicious treats, and to mark the products almost like a piece of art. The color palette was chosen to reflect the nobility of french pastry, we opted for darker colors with golden accents.
Sector
Fine pastry
Local
Porto – Portugal
Year
2019
Graphic Design
Ricardo Barros
Hugo Barbosa
Marcelo Pacheco
3D Render
Hugo Barbosa
Creative Direction
Marcelo Pacheco